![]() It’s a model that makes a lot of sense for a category where users’ needs vary widely from extremely simple to complex. The move by Readdle to a free app plus a subscription is an interesting one that we’ve seen before with other apps, including in the PDF app market. For a complete breakdown of free and subscription-only features, be sure to check out Readdle’s blog post about the update, which also lists which features existing customers will retain. In addition to the other PDF Expert 6 features that are now part of PDF Expert 7’s Pro subscription, Readdle has added three features: conversion of Word, Excel, and image files to the PDF format, PDF compression to reduce file sizes, and customizable app toolbars. The free version of PDF Expert allows users to access and manage PDFs from cloud services, read and annotate PDFs, and fill out PDF forms. Despite the change, however, existing PDF Expert 6 customers will retain the features they purchased under the old model. With the launch of version 7 though, Readdle has moved the features that were previously part of PDF Expert’s In-App Purchase and some of what were part of the base paid-up-front app to a PDF Expert Pro subscription that costs $49.99/year with a 7-day free trial. The app was previously paid-up-front with an In-App Purchase for advanced features. Readdle launched PDF Expert 7 today with a few new features and an all-new business plan. It reminds me a lot of Safari’s own Reader view, but for PDFs rather than websites. This mode takes the contents of the PDF, converts it to a simplified layout that’s optimized for your device’s size, and provides custom view settings you can tweak to your liking. When viewing a PDF in the app, there’s a new button in the bottom-right corner that opens Reading Mode. PDF Expert is launching a new feature today, Reading Mode, which offers easily the best PDF reading experience available on iPhone. A solution has long been needed, and now it’s arrived. The best method you can use involves a Max-sized iPhone turned into landscape mode, but even that comes with drawbacks, such as the weight distribution making it uncomfortable to hold your phone one-handed while reading. For long documents though, that’s a pretty painful option. For short documents you can manually zoom to make the text readable and pan from line to line. If you’ve ever read a PDF on your iPhone, you know the experience is less than ideal. This feature comes in handy for taking quick screenshots and inserting them into a document but does have its limitations: Layered Photoshop PSD and other less-common files aren’t supported, for example.Original PDF (far left) vs. Images can also be converted into PDF documents, be they imported from a Photos library, local storage, or connected cloud service. (Earlier versions of PDF Expert could also do the same by purchasing Readdle’s PDF Converter app, which is no longer required.) This is convenient but not exactly groundbreaking, considering those respective iOS apps can already perform the same trick. You can now convert Word, Excel, and PowerPoint (or Apple Pages, Sheets, and Slides) documents to PDF format. While existing users don’t lose any paid features from the previous version, they’ll need to subscribe if they want a trio of new Pro features debuting in PDF Expert 7. There are more than 300 in all, each appropriately adorable if you’re into this kind of virtual adornment. Yes, you can now dress up documents with cute graphics in one of seven categories (Raccoon, Cat, Dog, Education, Food, Weather, Calendar). ![]() While the new features are almost exclusively for Pro subscribers, PDF Expert 7 does add something for everyone: Stickers. More than 300 different free stickers are available to dress up your documents in PDF Expert 7. Case in point: Similar tools are now grouped into easy to find categories-Annotate, Draw, and Insert-but everything is more intuitive across the board. But that’s where the bad news ends, because all PDF Expert 7 users get the same revamped user interface with a focus on minimalism.
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